As part of the IEM COLOGNE 2024 tournament, a unique tier-based project, "Chicken Rush A? B!", was introduced, targeting Counter-Strike fans. Participants had to defend the bombsite from invading chickens using a variety of weapons, ranging from pistols to the AK-47.
The project included completing key actions with the partner Winline, allowing users to unlock more powerful weapons with increased damage. Additionally, a leaderboard was set up to determine prize winners, updating in real-time to enhance the competitive atmosphere and encourage active player participation.